Keep Up With The Bakers

It's time to meet the stylish neighbours that everyone’s talking about, up close and personal. Ted's stores are being taken over by the Bakers, kick-starting with our flagship Regent Street store. 

For the next few weeks, a Tailor's Lane takeover will be touring selected stores across the country, with prizes, complimentary treats, and gifts available for all!

Mr and Mrs Baker will be on hand to offer sartorial (and marital) secrets, while everyone's favourite milkman will be mooo-ving around the store handing out complimentary drinks (and no doubt keeping an ear out for the Tailor's Lane gossip).

Feeling nosey?

Feeling nosey? Don't miss our Nosey Neighbour interactive windows, where you can become a fresh face in the neighbourhood.

Place your hands on the windows of the below stores to become immersed into the idyllic world of Trevor and Tara - who knows where you will appear? Find and share your snap on Ted’s online gallery to win a £1,000 SHOPPING SPREE*.

  • Regent Street, London
  • Buchanan Street, Glasgow
  • Trafford Centre, Manchester
  • Westfield White City, London
  • Bluewater Shopping Centre

Treats in-store

Selfie lovers can get their face in the frame at any participating store thanks to Ted’s exclusive Bakers Snapchat filter. Head to Snapchat to find the lens and be part of the family! 

Selected stores across the country are also giving nosey neighbours a chance to win special treats in the Bakers’ Treasure Hunt.

You can also nail a manicure and receive a gift with any purchase at some stores, plus brush up your act with a complimentary shoe shine. 

Find your nearest store and discover what scandalous goodies await!

To meet the Bakers in-store, engage with our interactive windows for a chance to win a £1,000 prize* and enjoy the nail bar and shoe shine, head to one of the following stores:

Westfield White City: Thurs 23rd March – 5-8pm
Manchester Trafford: Sat 25th March, 12-4pm
Glasgow - Buchanan St: Sat 1st April, 12-4pm
Bluewater: Sat 25th March, 12-4pm

To take part in the in-store Treasure Hunt, win special treats, enjoy drinks and receive a complimentary gift with purchase, pop down to one of the following stores:

Manchester Shambles: Sat 18th March, 12-4pm
Birmingham Bullring: Sat 1st April, 12-4pm
Nottingham: Sat 25th March, 12-4pm
Floral St: Thurs 23rd March, 3-7pm
Canary Wharf: Fri 31st March, 5-8pm
Leeds: Sat 18th March, 12-4pm
Belfast: Thurs 30th March, 5-8pm
Dublin: Sat 1st April, 12-4pm

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